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How the network works

Northlandiz is what a visitor sees. The Local Internet is the shared infrastructure beneath it, and beneath four other configured surfaces.

Demonstration environment: Businesses, content and publication activity shown here are fictional examples used to demonstrate the shared-record architecture.
  1. Step 1

    One canonical record

    A business, offer, event, guide or article is stored exactly once. Correcting a phone number corrects it on every surface at the same moment.

  2. Step 2

    Geography is layered

    Containment is factual — a city sits in one county, in one state. Regions sit on top and may overlap freely, which is how the Northland spans Minnesota and Wisconsin.

  3. Step 3

    Surfaces are configuration

    A surface is a row: brand, scope expression, permitted content types, editorial rules, ranking. An eleventh surface needs no new code and no new database.

  4. Step 4

    Publication is a pointer

    Publishing writes a small entry linking a record to a surface, with its own status, ranking and placement. It never copies the record.

  5. Step 5

    National placement is gated

    Local eligibility never cascades upward. An item reaches The USA Informed only through editorial nomination and review.